The ad management solution built just for agencies
As an agency, your team spends countless hours harvesting search terms, analyzing campaigns, and adjusting bids. The Intentwise Ad Optimizer streamlines this process, letting you focus on strategic growth. Manage ads at scale while retaining your custom touch.
Combine AI and rules-based bid management
Choose between AI or rules-based bid management for each client account. Our platform allows for:
Rules
Write and apply powerful automated rules across multiple accounts.
AI
Use one of our 20 custom-built AI algorithms tailored to each client's needs.
Both
Combine AI and rules for a more flexible, dynamic strategy.
Instantly diagnose changes in account performance
Troubleshoot account performance issues quickly with What Changed. Our platform highlights the most significant factors affecting your campaigns, from campaign to keyword to ASIN, allowing you to make swift adjustments.
Let your retail metrics inform your ad choices
We keep your ads and retail data intimately connected. Ensure your products are always in stock and optimized based on inventory levels, improve conversion rates with our Content Analytics module, and monitor real-time Share of Voice data to stay ahead of the competition.
Create your own custom groupings
Easily segment performance data with custom groupings. Automatically tag keywords and break down performance by sub-brand, date range, geography, and more. Save time and get precise insights.
Keep an eye on performance swings
Set up automated alerts for dips in inventory, spikes in ACOS, and other critical metrics. Our Recommendations engine provides new targeting suggestions to keep your campaigns optimized.
Level up your ads
with DSP
Manage both sponsored ads and DSP ads under one roof, and connect DSP to our optimization suite for deeper insights. With our sophisticated analytics, your DSP ads will be easier than ever to optimize and contextualize.
Unlock multi-touch insights from AMC
No more evaluating ads in silos. Instantly measure how your ads perform together using insights from Amazon Marketing Cloud. Map popular purchase paths, track the time from ad click to conversion, and access New-to-Brand metrics across your portfolio—all within Ad Optimizer.
Maintain your quality promise as you scale
Our platform grows with your agency, helping you at every stage of the client lifecycle:
Acquisition
Impress prospects with rapid analysis and optimization using Share of Voice and inventory data.
Retention
Quickly identify and resolve performance issues with What Changed, ensuring seamless client service.
Upsell
Enhance client campaigns with advanced features like DSP and Intentwise Explore, continuously delivering impressive results.
Ready to Get Started with Intentwise?
Interested in other marketplaces?
Access advanced campaign features like sponsored brands and bulk updates, as well as time comparisons and automations such as rules and alerts.
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Manage your ecommerce advertising on Criteo with streamlined data across retailers, holistic campaign view, and bulk edits across campaigns.
Scale your growth on Instacart with robust ad optimization, and simplified reporting and analysis to troubleshoot performance in a few clicks.
Rules vs. AI? How to choose your bid management strategy
