5 use cases for AMC’s Flexible Shopping Insights

Amazon Marketing Cloud just dropped the paywall on several of its major data sets until the end of 2026. This new firehouse of data will totally revolutionize how brands and agencies use AMC. 

In this guide, we’re going to outline all of the data that Amazon just unlocked—and the critical use cases that they just made possible, with a special eye toward AMC’s Flexible Shopping Insights.