Should your business use BigQuery for its data destination needs? Any seller or brand that sells on Amazon or Walmart needs to store their data in a data warehouse.
Warehousing your data is the first step toward tracking historical patterns across your business and running sophisticated analysis to see correlations in your ad and sales performance.
BigQuery is a popular data warehouse, but you have to be sure it’s suited to your unique business needs.
BigQuery is an example of an OLAP data warehousing platform. OLAP stands for “online analytical processing.” It’s a newer kind of data warehouse that is designed to process large volumes of data.
BigQuery is owned by Google, and it integrates particularly smoothly with other Google products. If you use Google’s Look Studio for your data visualization, for instance, then you might consider first warehousing your data in BigQuery. BigQuery also works with any other program or software in the Google Cloud Suite.
Not sure if you should use BigQuery, or if you should pursue another data warehouse instead? The Intentwise team can audit your business and choose the data destination that’s right for you.
From there, we’ll pipeline your data into the warehouse we think is best suited to your business. Or, if you have a warehouse or reporting system you already like, we can forge those connections for you.
Book a demo of our Intentwise Analytics Cloud software by filling out the form below.